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| Imprinting of the subject begins early. "Tav - this is one bicycle. You will always need more bicycles than this". |
| Then we do some sinister "look into the light" stuff. |
| ...add some brand awareness |
| Have a snack break. Incidentally, how much do want a suit like Tav's? Yes, I know. |
| Then we all laugh like James Bond villains. I don't know why. |
| More weird dark-place symbolism. |
| And to finish the day off right, we carry the child across a very tall and highly flammable antiquated structure. Hooray! |
